Your sustainable competitive advantage (SCA) Part 1
Fundamentally, no matter what its product or service, every business wants to increase sales and improve its profit...
Are you the only one?
Here’s a challenge: if you had to fill in the following blanks, what would you put? My brand is the...
Fonts and Colours are important 2
In the previous blog post, we referred to our marketing tactics course in which we talked about brand, it's...
Embrace the chaos – Part 1
When we are delivering our Business Strategy course - specifically aimed at SMEs and startups - we talk a lot about...
Your hedgehog
It’s likely that your business relies on offering various products or services to different customers. And hopefully,...
We need to remember why we forget.
One definition of memory is ‘the ability to remember information, experiences, and people’. Sounds simple, and yet...
Stop trying so hard
We’ve all suffered last-minute nerves before public speaking events, business presentations, interviews, exams, the...
Do more and less
This is an exercise we do with all of our coaching and mentoring clients. It's one of the areas we talk about when...
Our Strategy Business Model for SMES
This is the business model we use when we are discussing strategy with any SME, or startup. It covers the 6 main areas...